http://digitalbranders.com/blog Internet Marketing, Graphic Design, Web Development India Wed, 23 Sep 2009 07:06:32 +0000 http://backend.userland.com/rss092 en Its something that the SEO community has known for long and its now got validated by Google's Matt Cutts. Google does not use Meta Keywords in its searches. Its a much abused meta tag and Google knows that and therefore does not use it in its searches. What it does like ... http://digitalbranders.com/blog/search-engine-optimization/its-finally-out-google-doesnt-use-meta-keywords With all the hype and hoopla over using Twitter to promote your services, you are piqued to know who is saying what about your brand in real-time. While Twitter search can itself tell you what people are saying about your services, the data that it gives you is most recent, ... http://digitalbranders.com/blog/digital-branding/watch-out-for-twitter-trends-for-your-brand Google has some great tools that can help you check the rise and fall ofyour brand in popularity vis-a-vis your competition. Google Insights and Google Trends offer valuable insights into search trends based on historical data. These tools offer a great way to validate your findings through other modes. Sometimes, they ... http://digitalbranders.com/blog/digital-branding/how-to-find-out-the-online-worth-of-your-brand If I were targeting the Australian market, then a sound social media marketing strategy with specific focus on Facebook, would be high up on my priority list. This recent report by Comscore validates why social media marketing would be big in Australia. At a quick glance, some 70% of internet users, ... http://digitalbranders.com/blog/social-media-marketing/3-out-of-4-australians-visit-a-social-networking-site If the target market for your product or service includes the youth in the UK, this piece of news will interest you. A recent survey by Comscore, Europe says that there has been a 14% year-on-year increase in the number of 15-24 year olds using social networking sites. And there is evidence ... http://digitalbranders.com/blog/social-media-marketing/trying-to-sell-to-youth-in-the-uk-get-onto-facebook Google has a tool called Page Speed that helps web developers check the download speed of their web pages and also get information on how to improve the performance of their web pages. Page Speed is a Firefox/Firebug add-on which means you can use it from within Firefox (no, you ... http://digitalbranders.com/blog/web-design/page-speed Given that most of us are busy marketers, busy small business owners who have a lot of things on our hands to juggle, it can often be difficult to keep up the social media marketing effort. Despite how little time one has, one can't ignore the importance of tweeting daily. ... http://digitalbranders.com/blog/social-media-marketing/twitter-tools-that-can-save-you-time Twitter's blog announced this Thursday that Twitter was working on making Retweets easy for its users. Retweeting is something most twitters do often and is known to carry significant potential in terms of social media marketing. If I follow Mark and Jen. But Mark & Jen do not follow each ... http://digitalbranders.com/blog/social-media-marketing/twitter-to-make-retweeting-easy Incredible! Its just one development after another in the search and social media landscape. First it was Google launching Caffeine, then Facebook acquring friendfeed and now Facebook has announced its new search feature, which is interestingly, real-time search. With Facebook's new, improved search, users will be able to search the ... http://digitalbranders.com/blog/social-media-marketing/facebook-now-launches-real-time-search Facebook has acquired FriendFeed for nearly US$ 50 million. TechCrunch has the first interview given by Friendfeed cofounder Bret Taylor and Facebook's VP products Chris Cox, post the aquisition. Through this acquistion, Facebook benefits by adding the growing community at Friendfeed to its already swelling facebook customer base. With this Facebook ... http://digitalbranders.com/blog/social-media-marketing/facebooks-acquisiton-of-friendfeed-what-it-means-for-social-media-marketers